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edition 30

a timely showcase of our all seasons, all occasions promise. the wide range of versatile, luxurious pieces are crafted for countless occasions, from sophisticated nightlife ensembles to casual daytime outfits and date-ready looks.

in this campaign, we’re showcases muses from a selection of our german retail partners, each handpicked by the retailers themselves. kept simple, with no hair or makeup, they show how naturally edition 30 blends into their own styles.











recent post

summer cashmere

summer cashmere

in summer, you want clothing that gives a little, that moves with you. you want something that’s warm and tactile yet light, still easy.shot by josefine seifert in naples, our...

extreme cashmere in concert

extreme cashmere in concert

james k and zsela joined us at our new york city flagship, along with a group of over 200 new yorkers. it wasn’t planned, but many of them arrived already...

family bowl

family bowl

this is family bowl. shot by leeroy kim at a bowling alley in seoul, the series captures five families — different generations and different constructions — one saturday afternoon, all...